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Scooby
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Refreshingly Radioactive? The Wild History of Energy Drinks
Though emblematic of our time, energy drinks aren't an invention of the new millennium. People have relied on them to combat fatigue for at least a century. Today, their "energy" typically derives from some type of neurological stimulant that makes people feel more energetic, or sometimes just sugar.
But there was a time when energy drinks actually contained real energy. The active ingredient in these drinks was radium, a radioactive element that releases a packet of radiant energy with every atomic decay. While the connection between consuming a radioactive element and reaping a perceived energy boost is tenuous at best, it didn't stop people in the early 1900s from ignoring the known downsides of ingesting radioactivity and risking the long-term health consequences.
One of these energy-containing products was RadiThor. This energy drink was simply radium dissolved in water. It was sold in the 1920s in one-ounce bottles costing about US$1 each ($15 in 2016 dollars). Its manufacturer claimed the drink not only provided energy but also cured a host of ailments, including impotence. Evidence for a sexual benefit to humans was lacking, but at least one scientific paper claimed that radium water could increase "the sexual passion of water newts." For many men, in this pre-Viagra era, the water newt evidence was enough. RadiThor was a big seller.
Though emblematic of our time, energy drinks aren't an invention of the new millennium. People have relied on them to combat fatigue for at least a century. Today, their "energy" typically derives from some type of neurological stimulant that makes people feel more energetic, or sometimes just sugar.
But there was a time when energy drinks actually contained real energy. The active ingredient in these drinks was radium, a radioactive element that releases a packet of radiant energy with every atomic decay. While the connection between consuming a radioactive element and reaping a perceived energy boost is tenuous at best, it didn't stop people in the early 1900s from ignoring the known downsides of ingesting radioactivity and risking the long-term health consequences.
One of these energy-containing products was RadiThor. This energy drink was simply radium dissolved in water. It was sold in the 1920s in one-ounce bottles costing about US$1 each ($15 in 2016 dollars). Its manufacturer claimed the drink not only provided energy but also cured a host of ailments, including impotence. Evidence for a sexual benefit to humans was lacking, but at least one scientific paper claimed that radium water could increase "the sexual passion of water newts." For many men, in this pre-Viagra era, the water newt evidence was enough. RadiThor was a big seller.
