The Resurgence of Buffy the Vampire Slayer

Buffy Summers

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Interesting article from: The Resurgence of Buffy the Vampire Slayer

The Resurgence of Buffy the Vampire Slayer

by Dana Piccoli

It’s been almost 20 years since Buffy Summers slew her first vampire and changed the way we viewed female characters forever. As I write this, I can look up and see the Buffy prints and figures that inspire me daily to work hard, love deeply, and never be afraid to embrace my cookie dough-ness. Buffy has played a big role in my life for nearly two decades, and unlike many other shows of its era, Buffy refuses to fade away. I recently interviewed Amber Benson, who played Tara Maclay on Buffy the Vampire Slayer, and we briefly talked about how Buffy has a certain special place in the world of pop culture—one that seems to grow stronger with each generation, not unlike the Slayer herself.

All around me, Buffy is thriving. My Tumblr and Twitter timelines are often filled with Buffy references and newbies excited about the show. Even Sarah Michelle Geller, who in the past was a bit reticent to discuss her Buffyness, has fully embraced the show’s power and community on Twitter.

It was something that stuck in my brain, like a metaphorical Mr. Pointy. On a recent visit home to Michigan, I spent time with my two younger cousins who are both obsessed with the show. We’re nearly a generation apart, but the three of us connected deeply about Sunnydale and the Scoobies. It got me thinking, “Why has there been a recent resurgence in the popularity of a show that grew up in the era of Don’t Ask Don’t Tell, chunky highlights, and no cellphones?”

Not unlike Anya Christina Emmanuella Jenkins, I have a theory. (Spoiler: it ain’t bunnies.)

In 2016, we are blessed with an embarrassment of riches when it comes to strong female characters. I know, some may groan at the mere mention of SFCs, but it fits here, people. Jessica Jones, Bo Dennis, Peggy Carter, Michonne, and Clarke Griffin are just a few of the characters who are bringing us ass-kicking drama and heart on the regular. Women characters no longer need to wait around to be rescued by the hero—they are the heroes. This surge of heroines creates a feeling that’s only normal when you’re introduced to something you really love: You want more. It’s like an endless circle of awesome. Buffy inspires a generation, and that generation goes on to search out more characters like Buffy. New viewers, brought in by these new characters, go in search of more and come across Buffy, one of the pioneers.

While my theory may not work in every situation, any discussion about fascinating and powerful female characters is worth having. No matter what draws you to Buffy the Vampire Slayer, the fact that it is alive and thriving means that there’s an audience that still very much needs it. With this in mind, I asked a few Buffy newbies (and my much-cooler-than-me cousins) to talk about how and why they came across Buffy.

Lisette (13 years old) was originally inspired by her older sister’s fervor. They both started watching the show two years ago. For Lisette, it’s about the friendships on the show. “I really like Willow because she’s really resourceful and a great friend and companion to Buffy.” She’s also quite into the show’s writing. “Buffy is really well written,” she tells me. “Each episode is interesting and different. I also like how it all ties in at the end of a season, and it’s super creative.” She’s inspired to watch more female-led shows, too. “I’m hoping to watch more shows with stronger female characters soon.”

Older sis Carina (17 years old) is all about empowering female characters and actually got into the show because of her dad. Carina says, “For me, Buffy is all about “the family you find,” which is a topic that really connected with me because my family is often away. I also love the presence of strong female characters, and the whole concept of the “big bad.” I watch a bunch of shows with female leads, and I have watched Jessica Jones and Supergirl. I’m excited for The 100 to come back.”

For Heather (29 years old), it took a nudge from friends to finally watch the series, and now she loves it. “I’m fairly new to the Buffyverse, as I only began watching it a little over a year ago. I kick myself for not getting into the show sooner. What was I thinking?!”Heather found the characters in Buffy deeply relatable, especially Tara. “When I was younger, I was a very shy person, always worrying about what people thought of me. I still deal with some of those feelings today, but I have definitely grown to become more open and strong-willed.” She’s also not above a little extra flamey shipping. “I’m straight, and I absolutely ADORED Willow and Tara. My personal favorite couple on the show!”

Samantha (26 years old) came across Buffy this November when she made a deal with a friend to trade off on their favorite shows. “I didn’t actually have the motivation to do it until a good friend of mine (whose favorite show isBuffy) promised to start Person of Interest if I started Buffy in return,” she says. “I thought it was a pretty fair tradeoff, considering they’re both a little rough at the beginning, eventually get amazing, and have a lesbian ship introduced a little ways into the series.” For Samantha, strong female characters are a major factor when choosing what to invest her time in. “I try to center my television choices around shows that have powerful roles for women. Orphan Black is probably my all-time favorite show, followed closely by Battlestar Galactica (where my favorite character is President Laura Roslin). I love Person of Interest, and Root is one of my all-time favorite characters.”

It wasn’t that Buffy was the first and only strong female character, but the show redefined what it meant to be strong and female. Strength is taking care of a family, dealing with loss, and forgiveness, just as much as it is about slaying demons. We seek out things that feel relatable. We may not be Slayers, but we can all relate to the struggle of forging your own path in this world, to friendships that sustain us, and having a say in our own destinies. So, let’s keep on spreading the gospel of Buffy Summers and keep the circle going for the next generation of Slayers.

What are your theories on why Buffy the Vampire Slayer is still so popular?

 
What are your theories on why Buffy the Vampire Slayer is still so popular?

It's a teen show and there will always be new teens to find it. There really has not been a teen show like it since (or really before) so it's very generational. Especially, if as the author alludes to, you have siblings or younger family members who you can encourage.
 
vellavu
vellavu
Love your new banner! Although it's still not as disturbing as the Cordy/Connor one.
I think with websites like tumblr and twitter, etc, seeing a show's dialogue quoted on there (with gifs and screencaps and all) can really make an impact. I think one of Buffy's biggest pros is its funny dialogue - I think it's fresh and different, and it might just be what attracts lots of new viewers.

Although I do wonder how many of the pop culture references in the show go over younger viewer's heads.
 
I agree with Gwen. The fact that Buffy is a cult classic, coupled with how social media works nowadays, means that people are still referencing, which leads to more people watching.

And the you have older generations showing it to the new generation of teens. The themes on the show will always be relevant I think, or at least for a long while, so the show really does not feel outdated. Whereas other shows from the same time period are starting to fade out because they simply aren't relevant to today's world.
 
It's popular because its wittily wriiten, nicely cast, there are some very clever metaphors and its about people growing up.
Pretty much everybody grows up and so they can see and understand the journeys that the main characters undertake.
 
I think that the combination of fine writing, acting & the strong female leads all make it still so watchable.
 
My theory is that it's still popular because it's still awesome. Technology has advanced since the show was aired but if you can put that and the fashion to one side then the rest of it is still relevant and entertaining.

You're absolutely spoilt for choice with great characters. A mix of good humour, heartfelt stories and action is always going to go down well.

As long as the show is mentioned online or by word of mouth and new people are prepared to give it a chance then it'll pick up new fans for years to come.
 
My theory is bunnies!
Another tv-show character remarks on how they look like they're always about to say something... but they never do. Well, bunnies are - via Buffy - telling us of their inevitable global reign of terror simply by making us laugh at the one person who can clearly see what they're up to. The bunny network is hard at work spreading the gospel of Buffy, as it helps dispell any notions of their power, and making us laugh in the face of a danger we don't even know is coming!

True story.
 
thetopher
thetopher
The lone sane voice in an insane world, that's Anya.
Ethan Reigns
Ethan Reigns
Not the lone sane voice. Taake is right with her and is equally sane.
My theory?

The same as for why Twin Peaks and X Files came back: 90s nostalgia.
 
My theory?

The same as for why Twin Peaks and X Files came back: 90s nostalgia.


Not really because both those shows like Buffy have been popular for awhile now.

I think the writing of Buffy gave teenager's a voice, showing that they could be charming, funny, strong, and yet also flawed and complex. Also unlike most shows at the time it refused to go with the simple narrative outcomes and constantly reinvented itself narrative and character wise. It has one of the best re-watch values of any show, and can appeal to anyone aged 12 to 89😛
 
Interesting. I wan't aware there was a "resurgence" happening.

What are your theories on why Buffy the Vampire Slayer is still so popular?

The show is timeless. The characters are universally likable. The story is interesting. It's funny, clever, well-written well acted and it has everyhting a good show should.
Buffy's always had a cult following, though. It's cool though that younger people are getting into it.

 
I do think there's a resurgence in that recently a large group of people came "of age" who are finding the show for the first time. It's been noticeable on the board imo 🙂
 
Not really because both those shows like Buffy have been popular for awhile now.

I think the writing of Buffy gave teenager's a voice, showing that they could be charming, funny, strong, and yet also flawed and complex. Also unlike most shows at the time it refused to go with the simple narrative outcomes and constantly reinvented itself narrative and character wise. It has one of the best re-watch values of any show, and can appeal to anyone aged 12 to 89😛

They've maintained moderate popularity going into the new century, but if you ask me it is no coincidence that two of the biggest Gen X shows are getting a revival at the same time that every Gen X'er is in their 30s and 40s. It's like in the 80s how lots of stuff was a throwback to the 50s or 60s. It's because writers and generally those in positions of power are drawing influence from what they liked growing up. It's called the Two Decades Behind trope.

"TV writers tend to be busiest in their late 30s and early 40s, and (like everyone else) their tastes and preferences were formed in their teens and early 20s; by the time they reach the big time, what is modern to them is actually 20 years out of date."

"TV, music, and radio executives whose tastes were formed in their twenties tend not to achieve positions of influence much before their forties. This does much to explain "nostalgia booms" which occur roughly every decade: why in the middle-late 1970s there was a boom in fifties' musical nostalgia, why in the 1980s there was a boom in turn for '60s musical nostalgia and why in the 1990s the nostalgia boom was for 1970's-flavoured music. A middle-aged élite serving other people in the same demographic who were getting nostalgic for their own youth?"

It's not just TV shows though. I've noticed 90s nostalgia is rampant in pop culture right now, at least in America. Even hip hop is getting back to its jazzy boom-bap roots; just listen to the new Kendrick Lamar record.
 
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Mr Trick
Mr Trick
Thanks for the essay! haha.
I think it's a mix of nostalgia and relevance that makes it appeal to anyone. Obviously the very late 90s-early 00s setting makes it an amazing time capsule of pagers, CRT monitors and fluffy hair but the characterisations are so timeless and the writing so fresh, regardless of your age then or now, it just works incredible well as a package and not a lot of shows achieve that. I think Buffy works more than any other show of its type or generation, purely because it doesn't speak just for or to teenagers, it speaks for and to us all. It reminds us we're all capable of amazing things, that we need our family and friends around us to succeed and if we work together, we can fight our demons. (And that also, you will meet a bad boy and be incredibly attracted to him and you will make the mistake of sleeping with him. It happens to us all!)

Growing up I always felt sidelined. I felt different to other people but I didn't know why. Watching Buffy made me realise you need to embrace your differences. That's not just a 90s issue, in fact it's more relevant today than it's ever been.

There's also a, and I'm sorry to say it, distinct lack of female-led shows still on TV. I know the article references a few; Jessica Jones, Agent Carter et al but on the whole, most TV shows are either a majority male cast or a split male-female ratio cast. Buffy was ahead of its time to not only be a female-led show, but a majority female cast. You just don't see that on TV at all, which is a sad realisation.

Also, they casted well for the roles rather than relying on "big names". I mean nowadays you'd probably have Ariana Grande cast as Buffy purely for the ratings and can you just imagine how horrendous that would be?!

Buffy wasn't perfect, but it was ground-breaking.
 
Also, they casted well for the roles rather than relying on "big names". I mean nowadays you'd probably have Ariana Grande cast as Buffy purely for the ratings and can you just imagine how horrendous that would be?!

IMO, some of the best roles do the opposite. LOTR, for example, chose to go with mostly no-name actors, and many left those three films with careers (Orlando Bloom, Elijah Wood, Viggo Mortensen). Or what about even Star Wars? The three principal characters were no-name actors as well. The most famous actor was probably Peter Cushing, who dies at the end of the first movie anyway.

Just look at some of the actors that came out of Buffy. Namely, Seth Green and Alyson Hanigan. Buffy gave them careers because, like LOTR and Star Wars, they had excellent performances that put them on the map.
 
IMO, some of the best roles do the opposite. LOTR, for example, chose to go with mostly no-name actors, and many left those three films with careers (Orlando Bloom, Elijah Wood, Viggo Mortensen). Or what about even Star Wars? The three principal characters were no-name actors as well. The most famous actor was probably Peter Cushing, who dies at the end of the first movie anyway.

I absolutely agree, but I think on the whole Hollywood (and major TV networks) want a guaranteed hit, so they tend to cast someone who is well known to ensure they get the ratings/box office smash. It's not right, I believe you should always cast the best person for the role, but I don't work in film or TV (and there's probably an excellent reason for that!) so they'll carry on doing what they do. For those examples I think Peter Jackson self-funded LOTR so he had a lot of creative control with a fairly limited budget. I'm not sure about George Lucas, but I know he was savvy enough to keep the merchandising rights to Star Wars and I don't think it had a massive budget either so they had no choice but to cast relative unknowns in the main roles.

I mean I know SMG was in Swans Crossing (yeah, I watched it) so she'd been in TV before and ASH was a reasonably well known face in the UK because of his coffee ads but everyone they cast was nigh on perfect, even Cordelia, and we all know Charisma Carpenter was a little on the old side to be playing a high schooler, but she pulled it off ok.
 
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