And when they write a decent Spike scene, it gets cut. The second episode of this season, "Beneath You," was originally supposed to end with a scene where Spike expresses guilt for his past crimes, admits that he got a soul for selfish reasons (he thought Buffy would love him if he had a soul), and arrives at the realization that having a soul hasn't made him good enough for Buffy ("God hates me. You hate me. I hate myself more than ever"). But creator Joss Whedon rewrote this scene so that Spike talked mostly about the fact that Buffy "used" him for sex -- just another attempt to create unearned sympathy for Spike and deemphasize his past role as a killer and sexual predator. And James Marsters, a good actor who has shown himself capable of the kind of underplaying this show used to thrive on, made matters worse by playing this scene as an over-the-top fit of lurching and moaning, like one of William Shatner's lesser method moments on "Star Trek." (The gratuitous shirtlessness just adds to the comparison.) Any interesting stories about a vampire with a soul have already been told on "Buffy" and "Angel"; with Spike, all we've been getting is a lot of half-naked posturing.
But it's not just the overemphasis on Spike that's the problem; it's the way this emphasis has betrayed one of the most appealing themes of the show: that it's OK to be uncool. "Buffy" began with a high school girl, formerly cool and popular, who discovers that she has a destiny that will prevent her from ever having a "normal" life. But she finds some comfort when she befriends people at the school who are social outcasts for other reasons: Willow, a shy computer geek; the loyal but socially awkward Xander; and Giles, head of a school library that none of the other students ever seem to visit. The bond between these four characters was the heart of the show for the first four seasons, more than anything else, even romance (there were many episodes where Buffy's love interest, Angel, didn't appear or was relegated to one or two token scenes). Every week, these characters proved what we'd all like to believe when we're outcasts in high school: that the uncool kids, the ones no one takes seriously, are really the coolest and most heroic of all.
To make this clear, the monsters on the show were often portrayed as the twisted embodiment of high school coolness. In the pilot, Xander's friend Jesse goes from "an excruciating loser" to an effortlessly cool bad boy after he is turned into a vampire. Another episode, "Reptile Boy," made frat boys the villains. And Spike, when introduced in Season 2, was exactly the kind of smartass punk who makes high school a miserable place for geeks: Arrogant, cocky and contemptuous of anyone who wasn't equally cool, he was a superficial, self-confident Fonzie type who deserved to get smacked down by our awkward heroes.
With the transformation of Spike into a lovable antihero, "Buffy" has stopped celebrating the uncool outcasts; instead, it celebrates the cool punk, the guy who would push the first-season Willow or Xander out of the way in the school halls. And it's not just Spike. Willow's new love interest, Kennedy, is a confident loudmouth with a privileged upbringing, who obnoxiously admires Willow not for her intelligence but for her power. Spike's nemesis, Principal Wood, is described in one of the scripts as "The Coolest Principal Ever." And Andrew, the show's answer to "The Simpsons'" Comic Book Guy, is constantly mocked for his geekiness, because a show that was once on the side of geeks now portrays them as buffoons or villains. And whereas the early seasons usually showed the characters learning how to defeat monsters by researching them in Giles' books, they now find everything they need on the Internet -- a far cry from Giles' wonderful first-season speech about the superiority of books over computers. It seems that on a show where an unrepentant mass murdering monster can be a hero, there's no more room for a celebration of the power of book learning, or the nobility of uncool people.
Which brings us back to "Happy Days," and the Fonz. Just as "Happy Days" went on for years with Fonzie even after Ron Howard left the show, there are rumors that the character of Spike may go on after the end of "Buffy" -- perhaps moving to "Angel," or perhaps to a spinoff. The character is popular; cool characters often are. But "Happy Days" was a better show in the first two years, when it was just about the uncool Richie Cunningham. And "Buffy" was a better show in the first four years, before Spike fell in love with Buffy, before Spike started taking his shirt off in every episode, and when the focus was on four uncool people and their quest to rid the world of ... well, of characters like Spike.
